Crisis communication
Spokesman thrown to the wolves
In times of crisis, is it possible to talk to the press in a way that your customers’ trust can be maintained? A couple of years ago, some children became ill after having a ...
Product tampering with needles causes debris in a sector worth millions of dollars
April 2019 September 2018/ It was global news – needles were being found in strawberries all over Australia. As they were getting closer to tracking down the criminal, needles...
Is your crisis team ready? Take the test and let us organise a simulation exercise for you!
In the context of the Fipronil crisis, a food company had to take the necessary action. Afterwards, we were told that they had been able to successfully deal with this crisis th...
Google never forgets...
Food Security attained the ‘International crisis communications conference’ in Berlin. One workshop demonstrated that Google does not or hardly forgets your crisis, which tu...
Social everywhere? Good agreements provide for good working conditions
From snaps, to a Whatsapp message to adding a photo to your instastory… Nowadays, there are so many possibilities to share your life with the world. The future of social media...
Should every production site have its own trained spokesperson?
Most food companies do not have their own communications manager. In a crisis situation, it will usually be the company leader who takes care of an interview. Is this the right ...